Founded as the Indiana University School of Commerce and Finance in 1920, the Kelley School of Business is ranked as one of the top business schools in the country by U.S. News and Business Week. To help jump-start the careers of Kelley School students and alumni, the Undergraduate and Graduate Career Services department works to facilitate placement within Fortune 500 companies and other national and international organizations.
The Career Services team’s hunt for a PDF converter uncovered a number of products that fell short of their expectations and requirements. "Many of the other products had poor performance and did not integrate well with our servers," recalled Patti Parkes, Director of Information Systems for the Kelley School of Business, adding that very few products offered a way to automate the combination of multiple files. The developers’ search ended upon discovering the ActivePDF suite of server-side products. Shortly after purchasing ActivePDF Portfolio, which bundles ActivePDF Server, DocConverter, WebGrabber, and Toolkit, for its extensive feature list and ease of implementation, Parkes and her team were able to integrate a PDF conversion and combination solution into the Career Services website. Though the user experience has largely remained unchanged, uploading resumes is now as simple as browsing to the appropriate Word document on their system and clicking Submit. Upon submission, the document is converted to PDF using ActivePDF DocConverter and uploaded to the school’s server. The original file is also retained, allowing each student to return at a later date and download his or her resume in Word to perform edits. The process of querying the Career Services database is also unchanged, allowing staff and hiring managers to quickly filter resumes by specific criteria. However, the staff now has the option to assemble the resumes into a single PDF for submission to employers. When this option is selected, Toolkit is used to merge the PDF versions of the resumes together and add bookmarks corresponding to each student’s name. The original ColdFusion cover letters and informational pages are also converted to PDF using WebGrabber, which dynamically customizes page headers and footers with the recipient’s information. These supplemental pages are then appended to the resumes using Toolkit, resulting in a single, navigable PDF that can be emailed to the potential employer.
The Kelley School of Business Undergraduate and Graduate Career Services team now uses ActivePDF products to convert all student-uploaded resumes and generate customized resume packets for their partner companies. Through their implementation of ActivePDF Server, DocConverter, WebGrabber, and Toolkit, the department has:
Automated the conversion of thousands of resumes to PDF each week
Reduced the time spent troubleshooting upload issues by simplifying the resume submission process.
Increased both student and employer satisfaction by providing resumes in an easily distributable format the company’s paper waste by approximately 14,000 pages each year
Kelley School of Business students can now upload professional-looking resumes for consideration by Fortune 500 companies throughout the country without issue, allowing them to focus their attention on their resume content, rather than its format. The benefits to the Career Services staff have been made clear by the precipitous drop in student requests for assistance in the upload process. "The task of creating HTML resumes was cumbersome for the students," says Parkes, "students can now upload Microsoft Word resumes and have them converted real-time to PDF… with just a click." The new format has also been well received by employers, as the addition of bookmarks have enabled hiring managers to navigate the resume packets and select candidates for interviews easier than ever before. "The price was right and ActivePDF provided more functionality and was more robust than other products that we tried," states Parkes, "The department has used ActivePDF products for several years and we are planning to continue to use them as we transition to 64-bit technology."